was created back in 2003. Unlike other jewelry websites, the idea was to create a website that specialized in affordable wedding rings and bands. Our goal was to be known as the preferred place for couples to shop for their wedding rings.

We carry a large inventory of rings and also have very strong ties to some of the largest factories in the USA. Currently, we are only working with USA based factories. We very strongly believe in the idea of “Made in the USA”. However, truth be told that there are very few factories manufacturing jewelry in the USA now. And due to a new law, companies can state that their jewelry is “made in the USA” even when the jewelry was actually manufactured outside of the USA and a USA company only mounted a gemstone or added something to the jewelry to conform to US law.

We will continue to offer rings that are made in the USA, however, there are many great manufacturers of wedding rings located in various countries including India, China, Turkey and various countries in Europe. At some point, we will be offering jewelry made in these countries as well.

We are located in Great Kills, Staten Island. As we are family run business, everyone belonging to has an active part in the day to day operations. On a daily basis, we are revising our inventory, re-photographing rings, providing new information, and doing so much more. Because we are a small business, we have an extremely low overhead. This means that we are able to keep our markups quite minimal compared to our competitors and we are happy to pass on the savings to you.

What’s the future for We are working at the moment to add new designers to our existing collection of wedding rings and wedding bands on our site. After negotiating with one of the USA’s top designer/manufacturers, we will be offering a very high-end designer line of wedding rings. This will represent a bit of a departure for us as these rings will carry a higher price tag than the average wedding ring. However, the quality of these rings is far superior to the rings available on other websites; we think that our customers will respond very positively this new line. Due to our relationship with this manufacturer, we can now offer the same quality, and better, as the wedding rings offered by such well-known designers as Tacori, Verragio, and others.

Thank you for visiting!